In our first episode of #JustEnoughData, we give you a quick idea of what the Just Enough Data podcast is going to be all about and give you some background on who we are and why we’re doing this. 

Tl:dl; It’s about examining how small businesses can learn more about the people they serve, and use that data to help improve their services, marketing, and relationships with their clients. And helping you find the best data with the least effort. In short, actionable research.

There are plenty of awesome podcasts out there talking about metrics and KPIs and all those wonderful sorts of big number data, but we are here to talk about the other kinds of data, the kinds where you actually learn about your clients, human to human. 

Why? Because we’re nerds and we love actionable research.

Thank you for listening.

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