Ep 2: Questions You Can Ask Your Clients Right Now
https://anchor.fm/s/13537858/podcast/play/11848238/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fproduction%2F2020-3-1%2F60778415-44100-1-060cf1dad6e16.mp3Podcast: Play in new window | DownloadSubscribe: RSS So. It’s been a minute (or 2 months) since we recorded...
Ep 1: Introducing the Just Enough Data Podcast with Karyn Kelbaugh and Maggie Hodge Kwan
https://anchor.fm/s/13537858/podcast/play/11805902/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2020-04-01%2F20dedc7e936f4d68850d8f80cd017a03.m4aPodcast: Play in new window | DownloadSubscribe: Android | RSS In our first episode of #JustEnoughData, we give...
How To Decide Who to Interview
Asking For Feedback Tips for Selecting Customers to Interview You Want Diversity of Perspectives Whenever possible, you want people with different perspectives, experiences and goals. This gives you the widest range of stories for others to connect...
What Is Jobs to Be Done? A brief introduction for small business owners.
What Is Jobs to Be Done? A brief introduction for small business owners. Insights | Jobs To Be Done Why Jobs To Be Done? Have you ever heard of the phrase, please describe your ideal client? Did you panic? Did you freeze or did you say something like, well,...
When to Avoid Leading Questions and How To Do It
When to Avoid Leading Questions and How To Do It Write Better Questions What Is a Leading Question? It’s a question with an opinion. We break down leading questions in this week’s rant. Why they are bad for learning what people really think How they cause...
How Can Customer Interviews Improve Your Business?
How Can Customer Interviews Improve Your Business? Customer Interviews Customer Interviews Are Full of Gold This post is all about the big picture, the value that comes from having conversations with your customers. It’s about being aware of and extracting the...
Is Jargon Ruining Your Questions?
Is Jargon Ruining Your Questions? Write Better Questions Summary We are talking about using plain language in your questions and cutting out the jargon. Why does that matter? This should be obvious, but it is not. It matters because if people can’t understand...
When to Use Open-Ended vs Multiple-Choice Questions
When to Use Open-Ended vs Multiple-Choice Questions Write Better Questions Summary Why should you care? Anytime you want to gather data from your clients, community members, heck your kids… Question design matters. It helps you get the kind of answers that you can...
Stop Confusing Your Respondents With Double-Barrelled Questions
Why should you care about double-barrelled questions? They confuse people and make you look like you are either being manipulative or just plain incompetent. They waste EVERYONE’s time, including yours.